Business Writing & Technical Writing Immersion
Master concise, impactful writing to engage and influence. Learn grammar, structure, and AI tools for efficiency. Perfect emails, reports, and presentations with expert guidance and hands-on practice.
Segment 00: Reading - Welcome to the Course: Course Overview
Segment 01: Welcome and Course Goals
Segment 02: Tips for Helpful Completion
Segment 03: Course Overview
Segment 04: Word choice makes you a better writer
Segment 05: Grammar and punctuation show you care about your reader
Segment 06: Five ways to create strong sentences_6
Segment 07: Putting together the perfect paragraph
Segment 08: Hands-On-Learning: Crafting Precise and Concise Content for Blog Posts
Segment 09: Reading - From Rocks to Romance: De Beers’ $6 Billion Diamond Marketing Playbook
Segment 10: Quiz - Write With Clarity, Conciseness and Impact in Many Different Business Contexts
Segment 11: Business writing is about influencing feelings, actions and beliefs
Segment 12: How your readers read you
Segment 13: Great emails that get through to your readers
Segment 14: Grab a reader’s attention with headlines
Segment 15: Hands-On-Learning: Analyzing Persuasive Messages
Segment 16: Reading- Elizabeth Holmes: The 'Valley of Hype' behind the rise and fall of Theranos
Segment 17: Quiz - Analyse Reader Needs to Create Engaging and Persuasive Messages That Build Loyalty
Segment 18: Planning and intros
Segment 19: Summarizing skills
Segment 20: The pyramid structure and report writing
Segment 21: Polishing your work before you press send
Segment 22: Hands-On-Learning: Structuring and Planning Writing
Segment 23: Reading - SCQA Framework: Overview, Examples & How To Use It
Segment 24: Quiz - Structure And Plan Your Writing To Communicate With Confidence, Authority And Charisma
Segment 25: Finding your voice-
Segment 26: Concrete words create clarity
Segment 27: Writing with Charisma and Rapport
Segment 28: Powerful writing that connects
Segment 29: Hands-On-Learning: Writing with Charisma, Accuracy, Style, and Impact
Segment 30: Reading- Finding Your Funny With Us
Segment 31: Quiz - Spread Your Messages With Charisma, Accuracy, Style And Impact
Segment 32: Tech to make you write better at work
Segment 33: Stand out with AI
Segment 34: Writing a proposal with AI
Segment 35: Write faster, write better
Segment 36: Hands-On-Learning: Using AI to Enhance Writing Quality
Segment 37: Reading - Confessions of a Viral AI Writer
Segment 38: Quiz - Integrate AI Tools To Enhance Productivity And Innovation In Your Business Writing